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The web site quetzaltrekkers.org has the following in the web page, "We are a non-profit volunteer organization offering adventurous hikes to volcanoes in the areas around León, Nicaragua." We saw that the website also stated " All profits are donated to locally-run projects that support at risk children." It also said " Have you sleep by an active volcano? Discover our 2-day and 3-day hikes in Leon and live a unique experience. Thanks to our visitors we can have extra projects for the children in Leon, Nicaragua. Find more about it! Do you want to help us? POSTED ON JANUARY 29, 201." The header had quetzaltrekkers as the highest ranking optimized keyword. This keyword is followed by hike, climbing, and nicaragua which isn't as urgent as quetzaltrekkers. The other words quetzaltrekkers.org used was volcano. backpack is included but might not be seen by search engines.